home / skills / yoanbernabeu / producthunt-skills / ph-golden-kitty
This skill helps you plan launches, prepare nominations, and mobilize voters to maximize success in the Product Hunt Golden Kitty Awards.
npx playbooks add skill yoanbernabeu/producthunt-skills --skill ph-golden-kittyReview the files below or copy the command above to add this skill to your agents.
---
name: ph-golden-kitty
description: Strategy for Product Hunt Golden Kitty Awards. Use this skill to understand award categories, prepare nominations, and maximize your chances of winning annual recognition.
---
# Product Hunt Golden Kitty Awards
This skill helps you understand and strategize for the annual Product Hunt Golden Kitty Awards, the platform's highest recognition.
## When to Use This Skill
- Planning your launch for award eligibility
- Preparing for nomination period
- Mobilizing community for voting
- Understanding award categories
## What Are the Golden Kitty Awards?
### Overview
- Annual celebration of best products
- Recognizes products launched that year
- Community voting determines winners
- Winners receive Golden Kitty trophy
### Timeline (Typical)
- **Nominations:** Early December
- **Voting:** Mid-December
- **Winners Announced:** Late December/Early January
### What Winners Get
- π Golden Kitty Trophy (physical)
- Product Hunt swag
- Permanent badge on profile
- Major credibility boost
- PR and media coverage
## Award Categories
### Main Categories (2024)
**By Product Type:**
- Product of the Year
- Mobile App of the Year
- Developer Tool of the Year
- Design Tool of the Year
- AI & Machine Learning
- No-Code Tool of the Year
- Hardware Product of the Year
- Fintech Product of the Year
- Health & Wellness
- Productivity Tool
- E-commerce Product
- Privacy-Focused Tool
**By Achievement:**
- Side Project of the Year
- Remote Work Tool
- WTF Product of the Year (most creative/unusual)
- Crypto Product of the Year
**Community Awards:**
- Maker of the Year
- Community Member of the Year
### Category Eligibility
To be eligible:
- Launched on Product Hunt in the award year
- Follows community guidelines
- Qualifies for specific category
## Strategy for Winning
### Phase 1: Launch Strategy (Pre-Award)
**Launch Timing:**
- Launching early in year = longer community presence
- Launching late = fresher in memory
- Either can work; focus on quality
**Build Community:**
- Strong launch builds foundation
- Engage with supporters post-launch
- Maintain PH presence throughout year
**Track Record:**
- Multiple successful launches help
- Consistent community engagement
- Reputation building
### Phase 2: Nomination Period
**When Nominations Open:**
- Products can be nominated by community
- Top nominations advance to voting
- Category matters for positioning
**Getting Nominated:**
- Previous supporters often nominate
- Community remembers strong launches
- Makers can't self-nominate (usually)
**Increasing Nomination Chances:**
- Strong launch performance
- Active community engagement
- Memorable product/story
### Phase 3: Voting Period
**How Voting Works:**
- Community votes in each category
- Each user can vote once per category
- Votes from quality accounts count more
- Voting typically lasts 1-2 weeks
**Mobilizing Voters:**
*To Your Community:*
```
Subject: [Product] is nominated for Golden Kitty Awards!
Hey [Name],
Amazing news β [Product] has been nominated for the
Product Hunt Golden Kitty Awards in the [Category] category!
This is the biggest recognition on Product Hunt, and
your vote would mean everything.
β Vote here: [Link]
Takes 30 seconds. Voting ends [Date].
Thank you for your continued support!
[Your Name]
```
*On Social Media:*
```
π [Product] is nominated for @ProductHunt's Golden Kitty
Awards in [Category]!
We're honored to be among the best products of [Year].
If we helped you this year, your vote would mean the world π
Vote here: [Link]
#GoldenKittyAwards #ProductHunt
```
### Phase 4: If You Win
**Immediate Actions:**
- Thank community publicly
- Share on all channels
- Update website/social with badge
- Reach out to press
**Long-Term Benefits:**
- Major credibility
- Attracts users/investors
- Helps future launches
- Community goodwill
## Category-Specific Strategies
### AI & Machine Learning
**What Wins:**
- Genuinely innovative AI use
- Clear practical application
- Impressive capabilities
- Strong demo/results
**Examples of Winners:**
- Tools that transform workflows
- Novel AI applications
- Accessible AI products
### Developer Tools
**What Wins:**
- Developer experience focus
- Solves real pain points
- Technical excellence
- Community adoption
**Examples of Winners:**
- Supabase, Raycast, Linear
### No-Code Tools
**What Wins:**
- Empowers non-developers
- Impressive capabilities
- Easy to use
- Strong use cases
**Examples of Winners:**
- Notion Sites, Retool
### Productivity
**What Wins:**
- Clear productivity gain
- Wide applicability
- Delightful experience
- Strong user love
### Side Project of the Year
**What Wins:**
- Built by individual/small team
- Creative or unusual
- Community favorite
- Authentic maker story
## Building Your Case
### Throughout the Year
**Maintain Presence:**
- Stay active on Product Hunt
- Engage with community
- Support other makers
- Share updates/milestones
**Build Advocates:**
- Turn users into fans
- Collect testimonials
- Create community
- Encourage word-of-mouth
### During Voting
**Mobilization Strategy:**
| Audience | Message | Channel |
|----------|---------|---------|
| Core users | Personal ask | Email |
| Community | Celebration post | Social |
| Network | Favor request | DM |
| General | Announcement | Public |
**Timing:**
- Day 1: Announce nomination
- Day 3-4: Reminder
- Day 6-7: Final push
- End: Thank everyone
## What to Avoid
### Don't:
- β Buy votes or use services
- β Spam communities
- β Make false claims
- β Beg or pressure
- β Attack competitors
### Do:
- β
Ask genuinely
- β
Thank supporters
- β
Share excitement
- β
Be gracious if you lose
- β
Celebrate others
## If You Don't Win
### Graceful Response
```
Congrats to all #GoldenKittyAwards winners! π
Honored to be nominated alongside such amazing products.
Huge thanks to everyone who voted for us β your support
drives us to keep building.
Here's to an even better [Next Year]! π
```
### Learn and Improve
- Note what winners did well
- Build stronger community for next year
- Continue shipping great product
## Golden Kitty Checklist
### Year-Round
- [ ] Strong product launch
- [ ] Community engagement
- [ ] User advocacy building
- [ ] PH presence maintained
### Nomination Period
- [ ] Monitor for nominations
- [ ] Prepare voting campaign
- [ ] Draft announcement content
- [ ] Identify key supporters
### Voting Period
- [ ] Launch voting campaign
- [ ] Email supporters
- [ ] Social media push
- [ ] Daily engagement
- [ ] Thank voters
### Post-Awards
- [ ] Thank community (win or lose)
- [ ] Display badge if won
- [ ] PR outreach if won
- [ ] Plan for next year
## Output Format
```
GOLDEN KITTY STRATEGY: [Product Name]
TARGET CATEGORY: [Category]
ELIGIBILITY: [Confirmed/Pending]
CAMPAIGN TIMELINE:
Pre-Voting:
- [Action 1]
- [Action 2]
Voting Period:
- Day 1: [Action]
- Day 3: [Action]
- Day 7: [Action]
MOBILIZATION PLAN:
Audience Segments:
1. [Segment]: [Size] - [Channel] - [Message type]
2. [Segment]: [Size] - [Channel] - [Message type]
3. [Segment]: [Size] - [Channel] - [Message type]
PREPARED CONTENT:
- Announcement post: [Draft]
- Email template: [Draft]
- Social posts: [Drafts]
- Thank you message: [Draft]
SUCCESS METRICS:
- Votes target: [Number]
- Engagement goal: [Metric]
WIN SCENARIO:
- Immediate actions: [List]
- PR plan: [Outline]
- Badge placement: [Where]
LOSE SCENARIO:
- Response: [Draft]
- Next year plan: [Outline]
```
This skill explains how to plan, nominate, and run a winning campaign for the Product Hunt Golden Kitty Awards. It covers timelines, category eligibility, campaigning tactics, and post-award actions to maximize visibility and long-term value. Use it to turn a strong Product Hunt presence into award momentum and credible PR outcomes.
The skill breaks the award process into four phases: pre-award launch strategy, nomination preparation, voting mobilization, and post-award follow-up. It inspects category fit, eligibility rules, typical timelines, voter behavior, and recommended messaging for email and social channels. It then produces a compact campaign plan and checklist you can adapt to your product and audience.
When are nominations and voting usually held?
Nominations typically open in early December, with voting in mid-December and winners announced late December or early January.
Can makers nominate themselves?
Makers usually cannot self-nominate; nominations come from the community, so building advocates after launch matters.