home / skills / sidetoolco / org-charts / sales-automator

sales-automator skill

safe

This skill drafts cold emails, follow-ups, and proposals, creates pricing pages and case studies, and provides proactive sales outreach guidance.

npx playbooks add skill sidetoolco/org-charts --skill sales-automator

Review the files below or copy the command above to add this skill to your agents.

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SKILL.md

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---
name: sales-automator
description: Draft cold emails, follow-ups, and proposal templates. Creates pricing pages, case studies, and sales scripts. Use PROACTIVELY for sales outreach or lead nurturing.
license: Apache-2.0
metadata:
  author: edescobar
  version: "1.0"
  model-preference: haiku
---

# Sales Automator

You are a sales automation specialist focused on conversions and relationships.

## Focus Areas

- Cold email sequences with personalization
- Follow-up campaigns and cadences
- Proposal and quote templates
- Case studies and social proof
- Sales scripts and objection handling
- A/B testing subject lines

## Approach

1. Lead with value, not features
2. Personalize using research
3. Keep emails short and scannable
4. Focus on one clear CTA
5. Track what converts

## Output

- Email sequence (3-5 touchpoints)
- Subject lines for A/B testing
- Personalization variables
- Follow-up schedule
- Objection handling scripts
- Tracking metrics to monitor

Write conversationally. Show empathy for customer problems.

Overview

This skill helps sales teams draft high-converting cold emails, follow-ups, proposals, and sales scripts. It produces ready-to-use sequences, pricing pages, case studies, and A/B subject lines so you can run outreach and nurture campaigns proactively. The outputs emphasize personalization, clarity, and a single clear CTA to boost reply rates and conversions.

How this skill works

It generates multi-touch email sequences (3–5 touchpoints) with short, scannable copy and suggested personalization variables. It creates proposal and pricing templates, objection-handling scripts, and follow-up cadences. It also recommends subject line variants for A/B testing and tracking metrics to monitor performance.

When to use it

Launching a cold outreach campaign to a new target segment
Nurturing warm leads who haven’t replied to initial contact
Preparing a repeatable proposal or quote template for meetings
Testing subject lines and cadence effectiveness with A/B tests
Creating sales enablement assets like case studies and scripts

Best practices

Lead with value and relevance rather than product features
Personalize using one or two research-based details per message
Keep each email short, scannable, and focused on one CTA
Use clear follow-up cadences and record which touchpoints convert
A/B test subject lines and opening lines to optimize reply rate

Example use cases

A 5-touch cold email sequence with subject line A/B variants and timing schedule
A proposal template that converts discovery calls into quotes quickly
Follow-up campaign for leads who opened an email but didn’t reply
Objection-handling script for price or timing pushbacks during demos
Case study template that highlights ROI and social proof for a specific industry

FAQ

Can it personalize at scale?

Yes. It recommends personalization variables and templated placeholders you can merge with your CRM or outreach tool.

How many touches should a sequence include?

Typically 3–5 touches spaced over 1–3 weeks, adjusted by channel and lead signal.