home / skills / popup-studio-ai / bkit-claude-code / phase-7-seo-security

phase-7-seo-security skill

/skills/phase-7-seo-security

This skill helps improve search rankings and harden security by applying SEO best practices, meta tags, and vulnerability checks across the app.

npx playbooks add skill popup-studio-ai/bkit-claude-code --skill phase-7-seo-security

Review the files below or copy the command above to add this skill to your agents.

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SKILL.md
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---
name: phase-7-seo-security
description: |
  Skill for enhancing search optimization (SEO) and security.
  Covers meta tags, semantic HTML, and security vulnerability checks.

  Use proactively when user asks about search ranking, security hardening, or vulnerability fixes.

  Triggers: SEO, security, meta tags, XSS, CSRF, 보안, セキュリティ, 安全,
  seguridad, etiquetas meta, optimización de búsqueda,
  sécurité, balises méta, optimisation pour les moteurs de recherche,
  Sicherheit, Meta-Tags, Suchmaschinenoptimierung,
  sicurezza, tag meta, ottimizzazione per i motori di ricerca

  Do NOT use for: backend-only APIs, internal tools, or basic development setup.
imports:
  - ${PLUGIN_ROOT}/templates/pipeline/phase-7-seo-security.template.md
agent: bkit:code-analyzer
allowed-tools:
  - Read
  - Edit
  - Glob
  - Grep
  - WebSearch
user-invocable: false
next-skill: phase-8-review
pdca-phase: do
task-template: "[Phase-7] {feature}"
---

# Phase 7: SEO/Security

> Search optimization and security enhancement

## Purpose

Make the application discoverable through search and defend against security vulnerabilities.

## What to Do in This Phase

1. **SEO Optimization**: Meta tags, structured data, sitemap
2. **Performance Optimization**: Core Web Vitals improvement
3. **Security Enhancement**: Authentication, authorization, vulnerability defense

## Deliverables

```
docs/02-design/
├── seo-spec.md             # SEO specification
└── security-spec.md        # Security specification

src/
├── middleware/             # Security middleware
└── components/
    └── seo/                # SEO components
```

## PDCA Application

- **Plan**: Define SEO/security requirements
- **Design**: Meta tags, security policy design
- **Do**: SEO/security implementation
- **Check**: Inspection and verification
- **Act**: Improve and proceed to Phase 8

## Level-wise Application

| Level | Application Method |
|-------|-------------------|
| Starter | SEO only (minimal security) |
| Dynamic | SEO + basic security |
| Enterprise | SEO + advanced security |

## SEO Checklist

### Basic
- [ ] Per-page title, description
- [ ] Open Graph meta tags
- [ ] Canonical URL
- [ ] sitemap.xml
- [ ] robots.txt

### Structured Data
- [ ] JSON-LD schema
- [ ] Breadcrumb
- [ ] Product/Review schema (if applicable)

### Performance
- [ ] Image optimization (next/image)
- [ ] Font optimization
- [ ] Code splitting

## Security Checklist

### Authentication/Authorization
- [ ] Secure session management
- [ ] CSRF protection
- [ ] Proper permission checks

### Data Protection
- [ ] Input validation
- [ ] SQL injection defense
- [ ] XSS defense

### Communication Security
- [ ] HTTPS enforcement
- [ ] Security header configuration
- [ ] CORS policy

---

## Security Architecture (Cross-Phase Connection)

### Security Layer Structure

```
┌─────────────────────────────────────────────────────────────┐
│                     Client (Browser)                         │
├─────────────────────────────────────────────────────────────┤
│   Phase 6: UI Security                                       │
│   - XSS defense (input escaping)                            │
│   - CSRF token inclusion                                     │
│   - No sensitive info storage on client                      │
├─────────────────────────────────────────────────────────────┤
│   Phase 4/6: API Communication Security                      │
│   - HTTPS enforcement                                        │
│   - Authorization header (Bearer Token)                      │
│   - Content-Type validation                                  │
├─────────────────────────────────────────────────────────────┤
│   Phase 4: API Server Security                               │
│   - Input validation                                         │
│   - Rate Limiting                                            │
│   - Minimal error messages (prevent sensitive info exposure) │
├─────────────────────────────────────────────────────────────┤
│   Phase 2/9: Environment Variable Security                   │
│   - Secrets management                                       │
│   - Environment separation                                   │
│   - Client-exposed variable distinction                      │
└─────────────────────────────────────────────────────────────┘
```

### Security Responsibilities by Phase

| Phase | Security Responsibility | Verification Items |
|-------|------------------------|-------------------|
| **Phase 2** | Environment variable convention | NEXT_PUBLIC_* distinction, Secrets list |
| **Phase 4** | API security design | Auth method, error codes, input validation |
| **Phase 6** | Client security | XSS defense, token management, sensitive info |
| **Phase 7** | Security implementation/inspection | Full security checklist |
| **Phase 9** | Deployment security | Secrets injection, HTTPS, security headers |

---

## Client Security (Phase 6 Connection)

### XSS Defense Principles

```
⚠️ XSS (Cross-Site Scripting) Defense

1. Never use innerHTML directly
2. Always sanitize user input when rendering as HTML
3. Leverage React's automatic escaping
4. Use DOMPurify library when needed
```

### No Sensitive Information Storage

```typescript
// ❌ Forbidden: Sensitive info in localStorage
localStorage.setItem('password', password);
localStorage.setItem('creditCard', cardNumber);

// ✅ Allowed: Store only tokens (httpOnly cookies recommended)
localStorage.setItem('auth_token', token);

// ✅ More secure: httpOnly cookie (set by server)
// Set-Cookie: token=xxx; HttpOnly; Secure; SameSite=Strict
```

### CSRF Defense

```typescript
// Include CSRF token in API client
// lib/api/client.ts
private async request<T>(endpoint: string, config: RequestConfig = {}) {
  const headers = new Headers(config.headers);

  // Add CSRF token
  const csrfToken = this.getCsrfToken();
  if (csrfToken) {
    headers.set('X-CSRF-Token', csrfToken);
  }
  // ...
}
```

---

## API Security (Phase 4 Connection)

### Input Validation (Server-side)

```typescript
// All input must be validated on the server
import { z } from 'zod';

const CreateUserSchema = z.object({
  email: z.string().email(),
  password: z.string().min(8).max(100),
  name: z.string().min(1).max(50),
});

// Usage in API Route
export async function POST(req: Request) {
  const body = await req.json();

  const result = CreateUserSchema.safeParse(body);
  if (!result.success) {
    return Response.json({
      error: {
        code: 'VALIDATION_ERROR',
        message: 'Input is invalid.',
        details: result.error.flatten().fieldErrors,
      }
    }, { status: 400 });
  }

  const { email, password, name } = result.data;
}
```

### Error Message Security

```typescript
// ❌ Dangerous: Detailed error info exposure
{
  message: 'User with email [email protected] not found',
  stack: error.stack,  // Stack trace exposed!
}

// ✅ Safe: Minimal information only
{
  code: 'NOT_FOUND',
  message: 'User not found.',
}

// Detailed logs only on server
console.error(`User not found: ${email}`, error);
```

### Rate Limiting

```typescript
// middleware.ts
import { Ratelimit } from '@upstash/ratelimit';

const ratelimit = new Ratelimit({
  redis: Redis.fromEnv(),
  limiter: Ratelimit.slidingWindow(10, '10 s'),
});

export async function middleware(request: NextRequest) {
  const ip = request.ip ?? '127.0.0.1';
  const { success } = await ratelimit.limit(ip);

  if (!success) {
    return new Response('Too Many Requests', { status: 429 });
  }
}
```

---

## Environment Variable Security (Phase 2/9 Connection)

### Client Exposure Check

```typescript
// lib/env.ts
const serverEnvSchema = z.object({
  DATABASE_URL: z.string(),      // Server only
  AUTH_SECRET: z.string(),       // Server only
});

const clientEnvSchema = z.object({
  NEXT_PUBLIC_APP_URL: z.string(),   // Can be exposed to client
});

export const serverEnv = serverEnvSchema.parse(process.env);
export const clientEnv = clientEnvSchema.parse({
  NEXT_PUBLIC_APP_URL: process.env.NEXT_PUBLIC_APP_URL,
});
```

### Security Header Configuration

```javascript
// next.config.js
const securityHeaders = [
  { key: 'Strict-Transport-Security', value: 'max-age=63072000' },
  { key: 'X-Frame-Options', value: 'SAMEORIGIN' },
  { key: 'X-Content-Type-Options', value: 'nosniff' },
  { key: 'Referrer-Policy', value: 'origin-when-cross-origin' },
];

module.exports = {
  async headers() {
    return [{ source: '/:path*', headers: securityHeaders }];
  },
};
```

---

## Security Verification Checklist (Phase 8 Connection)

### Required (All Levels)
- [ ] HTTPS enforcement
- [ ] No sensitive info exposed to client
- [ ] Input validation (server-side)
- [ ] XSS defense
- [ ] No sensitive info in error messages

### Recommended (Dynamic and above)
- [ ] CSRF token applied
- [ ] Rate Limiting applied
- [ ] Security headers configured
- [ ] httpOnly cookies (auth token)

### Advanced (Enterprise)
- [ ] Content Security Policy (CSP)
- [ ] Security audit logs
- [ ] Regular security scans

## Next.js SEO Example

```tsx
// app/layout.tsx
export const metadata: Metadata = {
  title: {
    default: 'Site Name',
    template: '%s | Site Name',
  },
  description: 'Site description',
  openGraph: {
    type: 'website',
    locale: 'en_US',
    url: 'https://example.com',
    siteName: 'Site Name',
  },
};
```

## Template

See `templates/pipeline/phase-7-seo-security.template.md`

## Next Phase

Phase 8: Review → After optimization, verify overall code quality

Overview

This skill enhances search visibility and hardens application security by combining SEO best practices with practical vulnerability defenses. It provides actionable checks for meta tags, structured data, performance, and common security risks like XSS, CSRF, and insecure session handling. Use it to make pages discoverable while reducing attack surface and ensuring safe client-server communication.

How this skill works

The skill inspects page-level SEO elements (title, description, Open Graph, canonical, sitemap) and validates structured data (JSON-LD, breadcrumbs, product/review schema). It runs security checks for input validation, session and cookie handling, security headers, CSRF tokens, XSS vectors, rate limiting, and environment variable exposure. It also recommends performance improvements affecting SEO such as image and font optimization and code splitting.

When to use it

  • Before public launch to ensure discoverability and baseline security
  • When improving search ranking or fixing organic traffic drops
  • During security hardening sprints or pre-release audits
  • When adding pages, dynamic content, or third-party integrations
  • Before deployment to production or during release reviews

Best practices

  • Provide per-page title and description and maintain Open Graph tags
  • Serve sitemap.xml and robots.txt and set canonical URLs
  • Enforce HTTPS, set security headers, and apply a sensible CORS policy
  • Validate all inputs server-side and avoid exposing sensitive data to the client
  • Use httpOnly cookies for tokens, include CSRF tokens, and sanitize user-rendered HTML
  • Optimize images, fonts, and bundle splitting to improve Core Web Vitals

Example use cases

  • Add JSON-LD breadcrumb and product schema to product pages to improve rich results
  • Audit an app for XSS and CSRF issues before a public release
  • Configure security headers and HTTPS enforcement for staging and production
  • Create a sitemap and per-page metadata to boost search indexing
  • Implement rate limiting middleware and minimal error responses to reduce attack vectors

FAQ

Does this skill modify backend-only APIs or internal tools?

No. Use it for public-facing pages, SEO elements, and standard security layers. It is not intended for internal-only APIs or basic dev setups.

What immediate gains can I expect after applying this skill?

Faster indexing and clearer search snippets from correct meta tags and structured data, plus reduced exposure to common web vulnerabilities like XSS, CSRF, and leaked secrets.