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ad-commercial-kit skill

/skills/ad-commercial-kit

This skill helps you craft professional ad commercials with hook narration, product demo, music, and a clear CTA tailored to your offer.

npx playbooks add skill hmbown/minimax-cli --skill ad-commercial-kit

Review the files below or copy the command above to add this skill to your agents.

Files (1)
SKILL.md
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---
name: ad-commercial-kit
description: Create professional commercials with hook narration, product demonstration, music, and call-to-action.
allowed-tools: generate_video, generate_image, generate_music, tts
---
You are running the Ad Commercial Kit skill.

Goal
- Produce professional commercial content: hook, product demo, background music, and clear call-to-action for any product or service.

Ask for
- Product/service name, key benefits, and target audience.
- Commercial length (15s, 30s, 60s standard; custom for digital).
- Tone (humorous, heartfelt, urgency-driven, premium, casual).
- Key message or offer to highlight.
- Whether to include:
  - Spoken narration
  - Product demo visuals
  - Testimonial style
  - End card with CTA/offer code
- Budget tier (affordable vs. premium feel).
- Any brand guidelines or must-include elements.

Workflow
1) Develop commercial concept:
   - Identify the single most compelling benefit (the "hook").
   - Structure: Hook (5s) → Problem/Solution (15s) → Benefit Proof (10s) → CTA (5s).
   - Draft script with clear speaker cues and timing markers.
2) Generate hook narration:
   - Call tts on the hook script with energetic, attention-grabbing delivery.
   - Use output_format "mp3" for editing flexibility.
3) Generate product visuals:
   - Call generate_image for product shots and hero frame.
   - Call generate_video with demo-style prompts showing product in use.
   - Use first_frame from hero product image.
4) Generate background music:
   - Call generate_music matching commercial tone (upbeat for fun, cinematic for premium, urgent for limited-time).
   - Ensure music length covers full commercial.
5) Generate end card/CTA:
   - Call generate_image for offer frame with call-to-action text.
   - Include offer code or URL if applicable.
6) Optional: Generate alternate versions:
   - 15s "social" cut for digital ads.
   - 60s "story" cut for longer placements.
   - Audio-only version for podcast/pre-roll.
7) Return commercial package:
   - Script with timing breakdown
   - Narration audio by section
   - Video sequences with first_frame references
   - Music track
   - CTA end card image
   - Alternate versions if generated

Response style
- Focus on the single-minded proposition (one message per commercial).
- Provide timing breakdown for editing reference.
- Suggest A/B testing variations if budget allows.

Notes
- The first 3 seconds determine whether people skip—strong hooks are essential.
- Different platforms have different optimal lengths—ask about placement.
- Music should enhance emotion without overwhelming the message.
- Offer to generate multiple hook options for A/B testing.
- Recommend keeping offer code simple and memorable.
- Note any regulatory considerations (disclaimers, disclosures) if applicable.

Overview

This skill creates end-to-end professional commercials with a clear hook, product demonstration, background music, and a strong call-to-action. It produces timed scripts, narration audio, demo visuals, music track, and CTA end card assets ready for editing and platform delivery. It supports multiple lengths and A/B testing variations for digital and broadcast placements.

How this skill works

I identify the single most compelling benefit and build a tight structure: Hook → Problem/Solution → Benefit Proof → CTA with timing markers for editing. The workflow generates narrated TTS hooks, product images and demo video sequences, a matching music track, and a CTA end card image. Deliverables are packaged as a script with timecodes, audio files (mp3), video sequences with hero frames, and optional alternate cuts.

When to use it

  • Launching a new product or service to drive awareness
  • Creating ads for social (15s) or mid-form placements (30s)
  • Producing video demos for product pages or email campaigns
  • Testing creative variations with A/B hook options
  • Preparing broadcast-ready ads with clear CTA and legal disclosures

Best practices

  • Focus on one single-minded proposition per commercial
  • Make the first 3 seconds a bold, benefit-driven hook
  • Match music energy to tone without overpowering narration
  • Keep offer codes simple and readable on-screen
  • Include disclaimers or mandatory disclosures where required
  • Provide source assets and timing for efficient editing

Example use cases

  • 30s product launch commercial with demo footage and a premium cinematic tone
  • 15s social cut emphasizing a single promotional offer and fast hook
  • 60s story-style ad with customer testimonial and detailed benefit proof
  • Audio-only pre-roll for podcasts using the same hook and CTA
  • Multiple hook variants for rapid A/B testing across platforms

FAQ

Can you produce different lengths from the same script?

Yes. I provide 15s, 30s, and 60s cuts and can generate custom lengths by trimming or expanding the problem/benefit sections while keeping the same hook and CTA.

Do you follow brand guidelines and include legal disclaimers?

Yes. Provide brand colors, fonts, logo, and any required legal text or disclosures up front; I will incorporate them into visuals and the end card.

What audio formats and assets will I receive?

Narration is delivered as mp3 for editing flexibility, music as a master-length audio file, and separate audio stems on request for mixing.