home / skills / eddiebe147 / claude-settings / blog-post-writer

blog-post-writer skill

/skills/blog-post-writer

This skill helps you craft engaging, SEO-optimized blog posts across topics with research, outlines, headlines, and polished, publication-ready drafts.

npx playbooks add skill eddiebe147/claude-settings --skill blog-post-writer

Review the files below or copy the command above to add this skill to your agents.

Files (1)
SKILL.md
3.8 KB
---
name: Blog Post Writer
slug: blog-post-writer
description: Create engaging, SEO-optimized blog posts for any industry or topic
category: writing
complexity: simple
version: "1.0.0"
author: "ID8Labs"
triggers:
  - "write blog post"
  - "create blog"
  - "blog article"
  - "write article"
tags:
  - blogging
  - content-marketing
  - seo
  - article-writing
---

# Blog Post Writer

Transform ideas into compelling blog posts that engage readers and drive traffic. This skill helps you craft well-structured, SEO-friendly articles with attention-grabbing headlines, smooth narrative flow, and clear calls-to-action.

Whether you're creating thought leadership content, how-to guides, listicles, or industry commentary, this skill ensures your blog posts are readable, valuable, and optimized for search engines. It handles research, outlining, drafting, and polishing to deliver publication-ready content.

Perfect for content marketers, business owners, freelance writers, and anyone who needs to produce consistent, high-quality blog content that resonates with their audience.

## Core Workflows

### Workflow 1: Full Blog Post Creation
1. **Topic Discovery** - Clarify the subject, target audience, and goals
2. **Research & Outline** - Gather information, identify key points, create structure
3. **Headline Generation** - Create 5-10 compelling headline options
4. **Draft Writing** - Write engaging introduction, body sections, and conclusion
5. **SEO Optimization** - Add meta description, optimize for keywords, improve readability
6. **Call-to-Action** - Craft relevant CTA that aligns with content goals
7. **Final Polish** - Review for clarity, flow, grammar, and tone consistency

### Workflow 2: Blog Post Enhancement
1. **Content Audit** - Review existing draft for strengths and weaknesses
2. **Structure Improvement** - Reorganize sections for better flow
3. **Voice & Tone Refinement** - Align writing style with brand guidelines
4. **SEO Enhancement** - Improve keyword placement, add internal links, optimize headers
5. **Readability Boost** - Simplify complex sentences, add bullet points, improve scanning

### Workflow 3: Series Planning
1. **Theme Definition** - Establish overarching topic and goals
2. **Content Pillars** - Identify 5-7 related subtopics
3. **Post Sequencing** - Create logical order for maximum impact
4. **Interlinking Strategy** - Plan how posts will reference each other
5. **Production Schedule** - Set realistic publishing timeline

## Quick Reference

| Action | Command/Trigger |
|--------|-----------------|
| Write full blog post | "Write a blog post about [topic]" |
| Generate headlines | "Create headlines for [topic]" |
| Optimize existing post | "Improve SEO for this blog post" |
| Create outline | "Outline a blog post about [topic]" |
| Write introduction | "Write intro for [topic]" |
| Add meta description | "Create meta description for this post" |
| Suggest CTAs | "What CTA should I use for [topic]?" |
| Plan blog series | "Plan a 5-part series on [topic]" |

## Best Practices

- **Hook early** - First 2-3 sentences must grab attention and promise value
- **Use subheadings** - Break content into scannable sections with descriptive H2/H3 tags
- **Write conversationally** - Use "you" and "we" to create connection with readers
- **Show, don't just tell** - Include examples, stories, and case studies
- **Optimize for featured snippets** - Answer key questions clearly in 40-60 words
- **Keep paragraphs short** - 2-4 sentences maximum for online readability
- **Add visuals** - Suggest image placements, infographic opportunities, screenshots
- **Link strategically** - Include 2-3 internal links and 1-2 authoritative external sources
- **End with action** - Every post should guide readers to a clear next step
- **Match search intent** - Align content format with what searchers actually want

Overview

This skill creates engaging, SEO-optimized blog posts for any industry or topic. It turns ideas into publication-ready articles with clear structure, attention-grabbing headlines, and actionable calls-to-action. Ideal for marketers, business owners, and writers who need consistent, high-quality content that drives traffic and engagement.

How this skill works

I clarify the topic, target audience, and goals, then research and build a concise outline. I generate multiple headline options, draft the full post (intro, body, conclusion), and optimize for SEO with meta description, keyword placement, and readability improvements. I finish with a tailored call-to-action and final polish for tone, grammar, and flow.

When to use it

  • Creating a full blog post from a topic brief
  • Improving an existing draft for clarity, SEO, or tone
  • Generating headline options and meta descriptions
  • Planning a multi-post series with interlinking strategy
  • Producing how-to guides, listicles, or thought leadership pieces

Best practices

  • Hook the reader in the first 2–3 sentences and promise clear value
  • Use descriptive H2/H3 subheadings to make content scannable
  • Write conversationally; use “you” and active voice for connection
  • Keep paragraphs short (2–4 sentences) and add bullet lists for complex ideas
  • Suggest image placements and link strategy: 2–3 internal links, 1–2 authoritative externals
  • End with a single clear call-to-action aligned to the post goal

Example use cases

  • Write a 1,200-word how-to guide on optimizing Google Business Profile
  • Turn a rough draft into a search-optimized, brand-aligned blog post
  • Create 8 headline options and a meta description for a product launch article
  • Plan a 5-part educational series on remote team management with interlinking
  • Rewrite technical content into a reader-friendly, SEO-focused article

FAQ

Can you target specific keywords and search intent?

Yes. I research keyword relevance and search intent, then optimize headings, meta description, and content placement to match user queries.

How long does a typical full blog post take to produce?

Delivery depends on length and research depth; most standard 800–1,500 word posts are completed in one session, with revisions as needed.