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whatsapp-automation skill

/whatsapp-automation

This skill automates WhatsApp Business tasks via Rube MCP, enabling sending messages, templates, media, and contact sharing with current schema awareness.

npx playbooks add skill composiohq/awesome-claude-skills --skill whatsapp-automation

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---
name: whatsapp-automation
description: "Automate WhatsApp Business tasks via Rube MCP (Composio): send messages, manage templates, upload media, and handle contacts. Always search tools first for current schemas."
requires:
  mcp: [rube]
---

# WhatsApp Business Automation via Rube MCP

Automate WhatsApp Business operations through Composio's WhatsApp toolkit via Rube MCP.

**Toolkit docs**: [composio.dev/toolkits/whatsapp](https://composio.dev/toolkits/whatsapp)

## Prerequisites

- Rube MCP must be connected (RUBE_SEARCH_TOOLS available)
- Active WhatsApp connection via `RUBE_MANAGE_CONNECTIONS` with toolkit `whatsapp`
- Always call `RUBE_SEARCH_TOOLS` first to get current tool schemas
- WhatsApp Business API account required (not regular WhatsApp)

## Setup

**Get Rube MCP**: Add `https://rube.app/mcp` as an MCP server in your client configuration. No API keys needed — just add the endpoint and it works.


1. Verify Rube MCP is available by confirming `RUBE_SEARCH_TOOLS` responds
2. Call `RUBE_MANAGE_CONNECTIONS` with toolkit `whatsapp`
3. If connection is not ACTIVE, follow the returned auth link to complete WhatsApp Business setup
4. Confirm connection status shows ACTIVE before running any workflows

## Core Workflows

### 1. Send a Text Message

**When to use**: User wants to send a text message to a WhatsApp contact

**Tool sequence**:
1. `WHATSAPP_GET_PHONE_NUMBERS` - List available business phone numbers [Prerequisite]
2. `WHATSAPP_SEND_MESSAGE` - Send a text message [Required]

**Key parameters**:
- `to`: Recipient phone number in international format (e.g., '+14155551234')
- `body`: Message text content
- `phone_number_id`: Business phone number ID to send from

**Pitfalls**:
- Phone numbers must be in international E.164 format with country code
- Messages outside the 24-hour window require approved templates
- The 24-hour window starts when the customer last messaged you
- Business-initiated conversations require template messages first

### 2. Send Template Messages

**When to use**: User wants to send pre-approved template messages for outbound communication

**Tool sequence**:
1. `WHATSAPP_GET_MESSAGE_TEMPLATES` - List available templates [Prerequisite]
2. `WHATSAPP_GET_TEMPLATE_STATUS` - Check template approval status [Optional]
3. `WHATSAPP_SEND_TEMPLATE_MESSAGE` - Send the template message [Required]

**Key parameters**:
- `template_name`: Name of the approved template
- `language_code`: Template language (e.g., 'en_US')
- `to`: Recipient phone number
- `components`: Template variable values and parameters

**Pitfalls**:
- Templates must be approved by Meta before use
- Template variables must match the expected count and format
- Sending unapproved or rejected templates returns errors
- Language code must match an approved translation of the template

### 3. Send Media Messages

**When to use**: User wants to send images, documents, or other media

**Tool sequence**:
1. `WHATSAPP_UPLOAD_MEDIA` - Upload media to WhatsApp servers [Required]
2. `WHATSAPP_SEND_MEDIA_BY_ID` - Send media using the uploaded media ID [Required]
   OR
3. `WHATSAPP_SEND_MEDIA` - Send media using a public URL [Alternative]

**Key parameters**:
- `media_url`: Public URL of the media (for SEND_MEDIA)
- `media_id`: ID from upload response (for SEND_MEDIA_BY_ID)
- `type`: Media type ('image', 'document', 'audio', 'video', 'sticker')
- `caption`: Optional caption for the media

**Pitfalls**:
- Uploaded media IDs are temporary and expire after a period
- Media size limits vary by type (images: 5MB, videos: 16MB, documents: 100MB)
- Supported formats: images (JPEG, PNG), videos (MP4, 3GPP), documents (PDF, etc.)
- SEND_MEDIA requires a publicly accessible HTTPS URL

### 4. Reply to Messages

**When to use**: User wants to reply to an incoming WhatsApp message

**Tool sequence**:
1. `WHATSAPP_SEND_REPLY` - Send a reply to a specific message [Required]

**Key parameters**:
- `message_id`: ID of the message being replied to
- `to`: Recipient phone number
- `body`: Reply text content

**Pitfalls**:
- message_id must be from a message received within the 24-hour window
- Replies appear as quoted messages in the conversation
- The original message must still exist (not deleted) for the quote to display

### 5. Manage Business Profile and Templates

**When to use**: User wants to view or manage their WhatsApp Business profile

**Tool sequence**:
1. `WHATSAPP_GET_BUSINESS_PROFILE` - Get business profile details [Optional]
2. `WHATSAPP_GET_PHONE_NUMBERS` - List registered phone numbers [Optional]
3. `WHATSAPP_GET_PHONE_NUMBER` - Get details for a specific number [Optional]
4. `WHATSAPP_CREATE_MESSAGE_TEMPLATE` - Create a new template [Optional]
5. `WHATSAPP_GET_MESSAGE_TEMPLATES` - List all templates [Optional]

**Key parameters**:
- `phone_number_id`: Business phone number ID
- `template_name`: Name for the new template
- `category`: Template category (MARKETING, UTILITY, AUTHENTICATION)
- `language`: Template language code

**Pitfalls**:
- New templates require Meta review before they can be used
- Template names must be lowercase with underscores (no spaces)
- Category affects pricing and approval criteria
- Templates have specific formatting requirements for headers, body, and buttons

### 6. Share Contacts

**When to use**: User wants to send contact information via WhatsApp

**Tool sequence**:
1. `WHATSAPP_SEND_CONTACTS` - Send contact cards [Required]

**Key parameters**:
- `to`: Recipient phone number
- `contacts`: Array of contact objects with name, phone, email details

**Pitfalls**:
- Contact objects must follow the WhatsApp Business API contact schema
- At least a name field is required for each contact
- Phone numbers in contacts should include country codes

## Common Patterns

### 24-Hour Messaging Window

- Customers must message you first to open a conversation window
- Within 24 hours of their last message, you can send free-form messages
- After 24 hours, only approved template messages can be sent
- Template messages can re-open the conversation window

### Phone Number Resolution

```
1. Call WHATSAPP_GET_PHONE_NUMBERS
2. Extract phone_number_id for your business number
3. Use phone_number_id in all send operations
```

### Media Upload Flow

```
1. Call WHATSAPP_UPLOAD_MEDIA with the file
2. Extract media_id from response
3. Call WHATSAPP_SEND_MEDIA_BY_ID with media_id
4. OR use WHATSAPP_SEND_MEDIA with a public URL directly
```

## Known Pitfalls

**Phone Number Format**:
- Always use E.164 format: +[country code][number] (e.g., '+14155551234')
- Do not include dashes, spaces, or parentheses
- Country code is required; local numbers without it will fail

**Messaging Restrictions**:
- Business-initiated messages require templates outside the 24-hour window
- Template messages cost money per conversation
- Rate limits apply per phone number and per account

**Media Handling**:
- Uploaded media expires; use promptly after upload
- Media URLs must be publicly accessible HTTPS
- Stickers have specific requirements (WebP format, 512x512 pixels)

**Template Management**:
- Template review can take up to 24 hours
- Rejected templates need to be fixed and resubmitted
- Template variables use double curly braces: {{1}}, {{2}}, etc.

## Quick Reference

| Task | Tool Slug | Key Params |
|------|-----------|------------|
| Send message | WHATSAPP_SEND_MESSAGE | to, body |
| Send template | WHATSAPP_SEND_TEMPLATE_MESSAGE | template_name, to, language_code |
| Upload media | WHATSAPP_UPLOAD_MEDIA | (file params) |
| Send media by ID | WHATSAPP_SEND_MEDIA_BY_ID | media_id, to, type |
| Send media by URL | WHATSAPP_SEND_MEDIA | media_url, to, type |
| Reply to message | WHATSAPP_SEND_REPLY | message_id, to, body |
| Send contacts | WHATSAPP_SEND_CONTACTS | to, contacts |
| Get media | WHATSAPP_GET_MEDIA | media_id |
| List phone numbers | WHATSAPP_GET_PHONE_NUMBERS | (none) |
| Get phone number | WHATSAPP_GET_PHONE_NUMBER | phone_number_id |
| Get business profile | WHATSAPP_GET_BUSINESS_PROFILE | phone_number_id |
| Create template | WHATSAPP_CREATE_MESSAGE_TEMPLATE | template_name, category, language |
| List templates | WHATSAPP_GET_MESSAGE_TEMPLATES | (none) |
| Check template status | WHATSAPP_GET_TEMPLATE_STATUS | template_id |

---
*Powered by [Composio](https://composio.dev)*

Overview

This skill automates WhatsApp Business tasks through Rube MCP and Composio's WhatsApp toolkit. It exposes flows for sending text, templates, media, replies, contacts, and managing business profile and templates. Always query the MCP tool registry first to get current tool schemas before calling actions.

How this skill works

The skill uses RUBE_SEARCH_TOOLS to discover available WhatsApp toolkit actions and RUBE_MANAGE_CONNECTIONS to ensure an active WhatsApp Business connection. Workflows call specific toolkit endpoints such as WHATSAPP_SEND_MESSAGE, WHATSAPP_SEND_TEMPLATE_MESSAGE, WHATSAPP_UPLOAD_MEDIA, and WHATSAPP_SEND_MEDIA_BY_ID using parameters like phone_number_id, to, body, template_name, media_id, and language_code. It enforces WhatsApp rules such as the 24-hour messaging window and template approval checks.

When to use it

  • Send a one-off or bulk text message from your business number.
  • Initiate outbound conversations using approved template messages outside the 24-hour window.
  • Deliver images, documents, or videos by uploading media and sending by media_id or public URL.
  • Reply to incoming customer messages and preserve quoted context within the 24-hour window.
  • Manage business profile, list phone numbers, create or list message templates.
  • Share contact cards or vCard-style contact arrays with customers.

Best practices

  • Always call RUBE_SEARCH_TOOLS first to obtain current schemas and parameter lists.
  • Use E.164 format for all phone numbers (e.g., '+14155551234') and avoid spaces or punctuation.
  • Respect the 24-hour customer messaging window; use approved templates for business-initiated messages.
  • Upload media then send by media_id quickly — uploaded IDs are temporary and expire.
  • Validate template approval and language codes before trying to send template messages.
  • Monitor rate limits and per-number quotas to avoid throttling and errors.

Example use cases

  • Send appointment reminders via template messages to customers who haven’t messaged in 24+ hours.
  • Deliver invoices or receipts as PDF attachments by uploading documents and sending via media_id.
  • Reply to customer questions in chat and include quoted context using WHATSAPP_SEND_REPLY.
  • Onboard new users by sharing contact cards and business profile details automatically.
  • Programmatically create and list templates to manage marketing or authentication flows.

FAQ

Do I need a WhatsApp Business API account?

Yes. A WhatsApp Business API account (not regular WhatsApp) and an active Rube MCP connection for the whatsapp toolkit are required.

How do I send media files?

Upload files with WHATSAPP_UPLOAD_MEDIA to get a media_id, then send with WHATSAPP_SEND_MEDIA_BY_ID, or send a public HTTPS URL with WHATSAPP_SEND_MEDIA.