home / skills / anthropics / knowledge-work-plugins / call-prep
This skill prepares for sales calls by compiling attendee context, research, and tailored agendas, boosting confidence and conversion.
npx playbooks add skill anthropics/knowledge-work-plugins --skill call-prepReview the files below or copy the command above to add this skill to your agents.
---
name: call-prep
description: Prepare for a sales call with account context, attendee research, and suggested agenda. Works standalone with user input and web research, supercharged when you connect your CRM, email, chat, or transcripts. Trigger with "prep me for my call with [company]", "I'm meeting with [company] prep me", "call prep [company]", or "get me ready for [meeting]".
---
# Call Prep
Get fully prepared for any sales call in minutes. This skill works with whatever context you provide, and gets significantly better when you connect your sales tools.
## How It Works
```
┌─────────────────────────────────────────────────────────────────┐
│ CALL PREP │
├─────────────────────────────────────────────────────────────────┤
│ ALWAYS (works standalone) │
│ ✓ You tell me: company, meeting type, attendees │
│ ✓ Web search: recent news, funding, leadership changes │
│ ✓ Company research: what they do, size, industry │
│ ✓ Output: prep brief with agenda and questions │
├─────────────────────────────────────────────────────────────────┤
│ SUPERCHARGED (when you connect your tools) │
│ + CRM: account history, contacts, opportunities, activities │
│ + Email: recent threads, open questions, commitments │
│ + Chat: internal discussions, colleague insights │
│ + Transcripts: prior call recordings, key moments │
│ + Calendar: auto-find meeting, pull attendees │
└─────────────────────────────────────────────────────────────────┘
```
---
## Getting Started
When you run this skill, I'll ask for what I need:
**Required:**
- Company or contact name
- Meeting type (discovery, demo, negotiation, check-in, etc.)
**Helpful if you have it:**
- Who's attending (names and titles)
- Any context you want me to know (paste prior notes, emails, etc.)
If you've connected your CRM, email, or other tools, I'll pull context automatically and skip the questions.
---
## Connectors (Optional)
Connect your tools to supercharge this skill:
| Connector | What It Adds |
|-----------|--------------|
| **CRM** | Account details, contact history, open deals, recent activities |
| **Email** | Recent threads with the company, open questions, attachments shared |
| **Chat** | Internal chat discussions (e.g. Slack) about the account, colleague insights |
| **Transcripts** | Prior call recordings, topics covered, competitor mentions |
| **Calendar** | Auto-find the meeting, pull attendees and description |
> **No connectors?** No problem. Just tell me about the meeting and paste any context you have. I'll research the rest.
---
## Output Format
```markdown
# Call Prep: [Company Name]
**Meeting:** [Type] — [Date/Time if known]
**Attendees:** [Names with titles]
**Your Goal:** [What you want to accomplish]
---
## Account Snapshot
| Field | Value |
|-------|-------|
| **Company** | [Name] |
| **Industry** | [Industry] |
| **Size** | [Employees / Revenue if known] |
| **Status** | [New prospect / Active opportunity / Customer] |
| **Last Touch** | [Date and summary] |
---
## Who You're Meeting
### [Name] — [Title]
- **Background:** [Career history, education if found]
- **LinkedIn:** [URL]
- **Role in Deal:** [Decision maker / Champion / Evaluator / etc.]
- **Last Interaction:** [Summary if known]
- **Talking Point:** [Something personal/professional to reference]
[Repeat for each attendee]
---
## Context & History
**What's happened so far:**
- [Key point from prior interactions]
- [Open commitments or action items]
- [Any concerns or objections raised]
**Recent news about [Company]:**
- [News item 1 — why it matters]
- [News item 2 — why it matters]
---
## Suggested Agenda
1. **Open** — [Reference last conversation or trigger event]
2. **[Topic 1]** — [Discovery question or value discussion]
3. **[Topic 2]** — [Address known concern or explore priority]
4. **[Topic 3]** — [Demo section / Proposal review / etc.]
5. **Next Steps** — [Propose clear follow-up with timeline]
---
## Discovery Questions
Ask these to fill gaps in your understanding:
1. [Question about their current situation]
2. [Question about pain points or priorities]
3. [Question about decision process and timeline]
4. [Question about success criteria]
5. [Question about other stakeholders]
---
## Potential Objections
| Objection | Suggested Response |
|-----------|-------------------|
| [Likely objection based on context] | [How to address it] |
| [Common objection for this stage] | [How to address it] |
---
## Internal Notes
[Any internal chat context (e.g. Slack), colleague insights, or competitive intel]
---
## After the Call
Run **call-follow-up** to:
- Extract action items
- Update your CRM
- Draft follow-up email
```
---
## Execution Flow
### Step 1: Gather Context
**If connectors available:**
```
1. Calendar → Find upcoming meeting matching company name
- Pull: title, time, attendees, description, attachments
2. CRM → Query account
- Pull: account details, all contacts, open opportunities
- Pull: last 10 activities, any account notes
3. Email → Search recent threads
- Query: emails with company domain (last 30 days)
- Extract: key topics, open questions, commitments
4. Chat → Search internal discussions
- Query: company name mentions (last 30 days)
- Extract: colleague insights, competitive intel
5. Transcripts → Find prior calls
- Pull: call recordings with this account
- Extract: key moments, objections raised, topics covered
```
**If no connectors:**
```
1. Ask user:
- "What company are you meeting with?"
- "What type of meeting is this?"
- "Who's attending? (names and titles if you know)"
- "Any context you want me to know? (paste notes, emails, etc.)"
2. Accept whatever they provide and work with it
```
### Step 2: Research Supplement
**Always run (web search):**
```
1. "[Company] news" — last 30 days
2. "[Company] funding" — recent announcements
3. "[Company] leadership" — executive changes
4. "[Company] + [industry] trends" — relevant context
5. Attendee LinkedIn profiles — background research
```
### Step 3: Synthesize & Generate
```
1. Combine all sources into unified context
2. Identify gaps in understanding → generate discovery questions
3. Anticipate objections based on stage and history
4. Create suggested agenda tailored to meeting type
5. Output formatted prep brief
```
---
## Meeting Type Variations
### Discovery Call
- Focus on: Understanding their world, pain points, priorities
- Agenda emphasis: Questions > Talking
- Key output: Qualification signals, next step proposal
### Demo / Presentation
- Focus on: Their specific use case, tailored examples
- Agenda emphasis: Show relevant features, get feedback
- Key output: Technical requirements, decision timeline
### Negotiation / Proposal Review
- Focus on: Addressing concerns, justifying value
- Agenda emphasis: Handle objections, close gaps
- Key output: Path to agreement, clear next steps
### Check-in / QBR
- Focus on: Value delivered, expansion opportunities
- Agenda emphasis: Review wins, surface new needs
- Key output: Renewal confidence, upsell pipeline
---
## Tips for Better Prep
1. **More context = better prep** — Paste emails, notes, anything you have
2. **Name the attendees** — Even just titles help me research
3. **State your goal** — "I want to get them to agree to a pilot"
4. **Flag concerns** — "They mentioned budget is tight"
---
## Related Skills
- **account-research** — Deep dive on a company before first contact
- **call-follow-up** — Process call notes and execute post-call workflow
- **draft-outreach** — Write personalized outreach after research
This skill prepares you for sales calls by assembling account context, attendee research, a targeted agenda, discovery questions, and objection responses. It works standalone from the details you provide and becomes far more powerful when connected to your CRM, email, calendar, chat, or call transcripts. Use it to save prep time and walk into meetings confident and focused.
You tell the skill the company or contact, meeting type, and any attendees or notes. It runs web searches for recent news, funding, leadership changes, and pulls LinkedIn background on attendees. When connectors are enabled it augments that with CRM history, recent emails, internal chat context, calendar details, and past call transcripts to create a unified prep brief.
What if I don’t connect any tools?
No connectors required. Provide company, meeting type, and any notes you have; the skill will run web research and prepare a brief from that.
How does it use CRM or email data?
When connected, it pulls account history, recent threads, open opportunities, calendar invites, and relevant transcripts to surface context, open questions, and prior commitments.
Can it generate a post-call follow-up?
Yes — use the companion follow-up workflow to extract action items, update CRM records, and draft a follow-up email.