Develop a pricing strategy for a SaaS product

The Pricing Strategist prompt helps you develop a comprehensive pricing strategy for your SaaS product by analyzing your market position and recommending optimal pricing models, structures, and testing approaches. It delivers expert-level pricing guidance tailored to your specific product and target audience.

How to Use This Prompt

1. Replace the variables with detailed information about your SaaS product:

   • {{product}}: Provide a clear description of your SaaS product, including its core functionality, key features, and unique selling points
   • {{audience}}: Define your target customer segments with relevant demographics, firmographics, and behavioral characteristics
   • {{benefits}}: List the primary value propositions and benefits your product delivers to customers

2. Be specific about your product details to receive more targeted recommendations

3. Consider including additional context about your industry, competitors, or current pricing (if any)

What This Prompt Delivers

The pricing strategist will provide:

• Analysis of suitable pricing models (freemium, tiered, usage-based, etc.)
• Recommended price points based on your product's value and market position
• Feature bundling suggestions to maximize perceived value
• Discount and promotion strategies to drive conversions
• Considerations for key metrics like customer lifetime value and acquisition costs
• A testing framework to validate and refine your pricing strategy

Tips for Better Results

• Include information about your competitors' pricing if available
• Mention any pricing constraints or goals (e.g., "need to maintain 40% margins")
• Specify your current pricing if you're looking to optimize rather than create from scratch
• Include information about your business model and revenue targets
• If you have early customer feedback or testing data, share those insights for more refined recommendations

Example Input

As a pricing strategist, your task is to create a comprehensive pricing strategy for an AI-powered email marketing automation tool that helps SMBs create personalized campaigns, which targets marketing professionals at companies with 50-200 employees and offers time savings, higher open rates, and detailed analytics. Analyze the competitive landscape...